In a World…

By: Ian | June 24th, 2009

Cue Scary Music

Anyone whom has ever seen a movie trailer, watched a movie, or even just taken a look at the backside of some DVD cases should be very familiar with the phrase “In a World…”. Unfortunately, these three words, said in tandem, often kill a small part of me inside. After years of hearing it, years of witnessing the movies which the phrase is attached, it’s become my personal bodyguard against clichés.

I guess you could say that I’m saying, don’t watch movies that take refuge with this saying to promote itself, or at least beware of them. Nothing’s worse than to be incredibly hyped for a film and to end up sickened at the thought of actually paying to see it. Not only are these three hackneyed words overused, but in fact give you a clear idea of what the movie will be about. When “In a World…” is introduced, you can be sure that a danger has spread wide enough to impact one or all persons involved world. From this sorely overused premise there are multiple ways in which the plot can turn, three in fact. The protagonist can win and all is good, the protagonist can win but inevitably die in the process, or the story continues in a sequel after leaving you (the viewers) on a cliffhanger worse than Assassin’s Creed.

Beware “In a World…” because it will only bring tears to your eyes, it’s an all but evil phrase that Hollywood has adapted to so very well. Thus, I am officially calling war on clichés of any kind, whether it it’s in movies, videogames, or a Chuck Norris joke, They’re officially on my enemies list (right below Uwe Boll).